Blog Post – Designed to be Recycled: A New Years Revolution
A Decade to Make a Difference
2019 has seen a substantial shift in climate awareness across the UK and globally, with unprecedented numbers joining in climate protest, ‘organisers said it was the biggest-ever environmental protest the UK had seen, with 300,000-350,000 taking part… There were more than 200 demonstrations across the UK’1.
The UN Intergovernmental Panel on Climate Change (IPCC) compiled a special report on global warming, highlighting that irreversible climate change impacts could only be avoided if we make changes to ensure warming does not exceed 1.5oC. We require ‘rapid and far reaching transitions in land, energy, industry, buildings, transport and cities. Global net human caused emissions of carbon dioxide would need to fall by about 45 percent from 2010 levels by 2030, reaching ‘net zero’ around 2050’2.
We have a decade to make a difference.
Consumers habits show that there is an appetite for change from the ground up; ‘the value of the ethical clothing market increased by 19.9% in 2018’3.
There is a scientific need for change, and a desire from the consumer.
So how can we go about realising this transformation?
Making a Difference
Circular projects and the use of recycled material are becoming increasingly prevalent in the textile industry with major retailers signing up to initiatives such as the European Clothing Action Plan (ECAP) and the Sustainable Clothing Action Plan (SCAP) 2020 commitment for driving circular fashion and textiles.
Good progress is being made in some target areas of the commitment, but this is being outweighed by ever increasing levels of consumerism. For example, using 2012 as a baseline, the commitment aimed to reduce clothing waste going to landfill and incineration by 15%. In 2015, a 14% reduction was reported, nearly meeting the target early, but by 2017 the reduction was just 4% for the UK as a whole. Meeting the target by 2020 now looks unlikely4.
More weight and incentives need to be put behind these types of schemes, and they need to be rolled out across the board in order for them to be successful in creating the much needed reduction in environmental impact across the clothing industry.
Despite several recommendations put forward by the Parliamentary Environmental Audit Committee Report ‘Fixing fashion: Clothing Consumption and Sustainability’ in February 2019, there are no government incentives in place for making the industry greener or tackling the waste issue. Proposals such as making retailers responsible for the waste they create, or to add one penny to the cost of each garment to create a £35 million pot for investment in clothing collection and sorting, have been rejected by the government.
A Ready to go Solution
As textile manufacturers, we believe it is important to lead the way.
At Project Plan B we believe our approach, designed to be recycled, can deliver the circular textile economy this planet desperately needs. Why?
- Design is the intention before creation
- Waste and pollution can be designed out of a process
- Garment longevity can be designed in
- Recyclability and take-back viability can be designed in
‘The global economy is not a force of nature – it is made of a million decisions. It is designed. And it can be redesigned’5.
Targeting the workwear market, Project Plan B have an immediate closed-loop solution providing 100% recycled workwear with 100% take back.
The clock is ticking and the time for action is now.
Contact us to find out more about our new designed to be recycled approach and how we can help you lead the way.
1 The Guardian Friday 20th September 2019
2 IPCC Summary for Policymakers of IPCC Special Report on Global Warming of 1.5o c approved by governments. www.IPCC.ch accessed 29.12.19
3 Ethical Consumer magazine 2018
4SCAP 2020 Progress Report December 2019
5 Ellen MacArthur Foundation Tweet, 03.12.19
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